
To lead a sustainable, profitable interior design business, you need:
- tight boundaries
- clear processes
- trusting clients
- and supercharged momentum behind design decisions.
That's what I help interior designers (& design-build firms) achieve!
Three essential design-firm business skills

Attract the right clients & projects.
Trusting clients are easier to lead! Make sure great-fit folks are knocking on your door.

Teach clients how to work with you.
Clear expectations and firm boundaries help clients follow your process with less work.

Help clients make good decisions.
When clients understand the tradeoffs and consequences, they make choices more easily.
Learn to lead a clear, calm & profitable interior design business.
Looking for sales training for the designer's brain?
In addition to my work with solo designers, I help design firms, builders, showrooms, and industry teams have smoother projects, get faster decisions, and get more profits in the bank through workshops and speaking on The DECIDE Methodâ„¢.

Practical design business coaching from someone who led real projects for real clients with a real team.
Know what I learned from 17 years running my residential interior design firm Seriously Happy Homes in Seattle?
⇒ Smooth projects don't just happen
For nearly two decades my team and I served thousands of homeowners with real budgets, real anxieties, and a lot of opinions about tile. Despite not starting out with a traditional design or business education, I grew my interior design company to nearly half a million dollars a year in design-only revenue.
That experience shaped the way I coach today. I offer designers practical tools that help them create the conditions for project success without having to hold every project together with blue tape and hope.
