Nail Your Niche helps good designers stop being hard to find.
A two-week live marketing intensive that helps residential interior designers build a clearer map to their front door.
We all know how frustrating it can feel trying to find the right service provider.
You search. You click. You read five websites promising “personalized service and exceptional results.” And you still can't tell who truly understands your problem.
Nail Your Niche works on the other side of that experience so that the right potential clients find your business, recognize the fit, trust your expertise, and think:
“Yes! This is the designer I have been looking for.”
WHY GOOD DESIGNERS CAN BE HARD TO CHOOSE.
Even if you are great at what you do, no one can tell if all your experience, opinions, and skills are hidden behind common design website poetry:
Thoughtful. Personalized. Beautiful. Functional.
Those words aren’t wrong—but they have about as much personality as Pantone's 2026 color of the year. (White? Really, guys? )
For marketing to work, you need words that give the right people a reason to notice you, remember you, and reach out!
You need a map, not more marketing tactics
Nail Your Niche helps you uncover what is already meaningful and specific about your work, then turn it into marketing people can understand and act on.
In Nail Your Niche you will build your NYN Marketing Playbook, including:
→ Your Message
Your Design & Process POV, Five Distinguishers, and Sigh-of-Relief language.
→ Your Tools
A "Why-Me?" 1-Pager, SEO Areas of Expertise, referral language, and clear client path from discovery to inquiry.
→ Your Momentum Plan
Content concepts, marketing priorities, and a realistic 90-Day Plan to put your message to work.
What changes when the map gets clearer?
- More right-fit clients can find you.
- They are more likely to recognize why your particular experience and approach matter to them—and more likely to reach out.
- Referral partners are more likely to send great clients your way.
And the best part? Prospective clients arrive ready to trust your guidance—making them easier to prepare, guide, and delight. ✨
In short: Better marketing becomes the first step toward better projects.
How the course works
- Private kickoff marketing audit and planning session
- Ten live classes over two weeks
- Maximum of six designers
- Direct feedback on your actual business and marketing
- Two private post-course implementation sessions
Course details
Next class: September 14–25, 2026
Format: Live online, Monday through Friday plus private 1:1 coaching
Tuition: $1,600
Deposit: $600
Stop being hard to find.
Let's Nail Your Niche!
“Rebecca's Nail Your Niche class was a game-changer. I had been struggling for months to get the marketing together for my interior design business. In 2 short intensive weeks, I articulated my niche, refined my service offerings, created collateral, and outlined next steps for getting my business out there. Worth every penny." - Patty Grewell, California
“Nail Your Niche helped me articulate what matters to me and my firm. I'm excited to be seen as the interior design expert that I am!” – Katie S., Pennsylvania
“This course revolutionized how I market my interior design services. Rebecca helped me clarify who my interior design clients are and how to attract them for a happy, working relationship. 5/5 I would take this class again!” – Sarah S., Washington
"I'm so grateful I found Nail Your Niche. The homework was tough but Rebecca's advice was so insightful, and she was always very encouraging. I finally feel confident about marketing my interior design services & am ready to take action!” – Becky J., Florida



