Seriously Happy Biz Tips

My best advice for growing your interior design business

Be Yourself! It’s the Best Business Strategy for Interior Designers

By Rebecca West | April 20, 2024

Embrace Your True Personality To Attract Your Ideal Clients and Boost Your Brand. When I first launched my interior design business, I was obsessed with appearing “professional.” I knew my success hinged on how others perceived me, and I worked hard to cultivate an image that fit the traditional mold. I dressed in the classic…

SMART Financial Goals for 2024

By Rebecca West | January 8, 2024

Wondering what kind of a SMART financial goal I’ve set for 2024? I’ll show you mine if you show me yours. 😉 What’s *my* 2024 goal? To make $60,000 directly from course sales from the two courses I built last year: “Nail Your Niche” (all about nailing our unique brand messages) and “From Client Lead…

13 Questions to Ask Before You Work With A New Contractor or Sub

By Rebecca West | December 15, 2023

Building a trusted list of contractors, vendors, and other resources is an essential part of establishing your interior design business. The challenge is vetting folks to figure out if you want to work with them before trying them out on a new project. No one likes experimenting on their clients. 😬 Your first project with…

Divorce ended my marriage but launched a remarkable career

By Rebecca West | December 12, 2023

My design career started with a divorce. Maybe yours did, too? Once upon a time, I lived in a cute townhome in Seattle with my (now ex) hubby. Newly married, we blissfully picked out paint colors and made the most of our hand-me-down furniture. A few years later, cue the plot twist – our marriage…

What advice do you have for new interior designers about internships?

By Rebecca West | May 25, 2023

I LOVE mentoring emerging designers. They’re so eager and excited to launch their design biz, and bring wonderful fresh energy to our industry! If you’re an about-to-graduate designer you probably have the same questions as many other new designers. I’m here today to answer 1 of the top 3 questions I get: Should I get…

Good-bye Seattle, hello Paris!

By Rebecca West | May 16, 2023

Have you heard the news? Seriously Happy Homes is going on sabbatical for two years starting August 31, 2023! Yep, after 15 years in the biz, I’m shutting things down and moving to Paris with my hubby! He’s pursuing his dream of becoming a chef at Le Cordon Bleu, while I launch v2.0 of my…

Yes, you need professional interior design photography, and here’s a way to save money!

By Rebecca West | May 15, 2023

If you’re an interior designer you know how expensive it can be to get good professional interior design photography. Depending on what you charge and the size of the project, the photography can cost as much as, or even more than, the profits from your project. 😳 What if there were a way to save…

How to protect your clients from decision fatigue

By Rebecca West | March 30, 2023

Decision fatigue doesn’t just affect your clients during that meeting where you asked them to make too many decisions. It also affects the success of all your following meetings, and hits your bottom line by making your projects less profitable. 😳 When your clients feel overwhelmed, even if they make choices, they are likely to…

10 Big Presentation Mistakes Designers Make

By Rebecca West | February 15, 2023

Over my years of coaching and training interior designers I’ve noticed the same 10 Big Presentation Mistakes being made over and over again. Since I want you to succeed, so let’s look at what those ten mistakes are, and what you should do instead! 10 Big Design-Presentation Mistakes(that make decision-making harder for clients) So, what…

Are you overwhelming your clients?

By Rebecca West | January 18, 2023

As if design wasn’t overwhelming enough – did you know that there is something that a lot of designers do that creates more overwhelm for their clients? Of course, they don’t do it on purpose. It’s just that design school taught them how to design, not how to successfully communicate their designs to a client.…

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